Recognizing Vendors That Power MSP Success
The ForzaDash MSPInfluencer Vendor Excellence Awards honor the vendors who are truly committed to the MSP ecosystem—those delivering real impact, innovation, and partnership.
Powered by our proprietary Vendor Maturity Level (VML) Framework, this award evaluates how effectively vendors support MSP growth, scalability, and long-term success.
If your organization is serious about the MSP channel, this is where you prove it.
Apply now and showcase your leadership in the MSP ecosystem
What Is the Vendor Excellence Award?
The Vendor Excellence Award recognizes vendors that go beyond selling products—those that actively enable MSP success.
We evaluate vendors based on:
- Impact on MSP operations and profitability
- Innovation in solving MSP challenges
- Commitment to the MSP channel
- Overall partner experience
Winners are selected by the ForzaDash & MSPInfluencer team using a combination of application data and VML assessment results.
The Vendor Maturity Level (VML) Framework
At the core of this award is the Vendor Maturity Level (VML) Assessment—a structured evaluation of how well your organization engages with MSPs.
The assessment covers key areas including:
- Onboarding
- Enablement
- Co-selling & co-marketing
- Integrations with MSP tools
- Billing simplicity
- Post-sale support
- Communication & feedback loops
Based on your responses, vendors are categorized into one of five levels:
- Foundation
- Initiation
- Optimization
- Elevation
- Innovation
Each level provides insight into how effectively you support MSP partners and where you can improve.
Note: Individual VML scores are not made public.
Who Should Apply?
This award is designed for:
- MSP-focused vendors
- SaaS providers selling through MSPs
- Channel-first technology companies
- Vendors building or scaling partner programs
Eligibility Requirements:
- Must actively sell through or support MSPs
- Must complete the full assessment
- Open to vendors of all sizes globally
Key Dates for 2026
- April 15, 2026 – Applications Open
- May 15, 2026 – Early Bird Deadline
- June 15, 2026 – Final Deadline
Application Fees
- Early Bird: $99
- Regular: $199
What We Evaluate
Your application will assess how well you support MSPs across critical areas:
- Partner relationship model
- Onboarding experience
- Training and certification programs
- Sales and technical enablement
- Co-selling and co-marketing support
- Incentives and partner growth programs
- Product integrations with MSP tools
- Billing simplicity and transparency
- Investment in MSP channel growth
- Post-sale support quality
- Communication strategy
- Customization capabilities
- Feedback and advisory engagement
This ensures a holistic view of your MSP partnership maturity, not just surface-level metrics.
Why Apply?
Being recognized as a Vendor Excellence winner provides:
- Credibility with MSP partners
- Increased visibility to 75,000+ MSPs
- Differentiation in a crowded vendor market
- Stronger partner trust and engagement
- Marketing and PR exposure
This award signals that you are not just vendor-friendly—you are MSP-first.
What You’ll Need to Apply
Prepare the following:
- Company and contact details
- Overview of your MSP strategy
- Details on your partner program
- Insights into growth, investment, and support
- Completion of the VML assessment
- Company logo upload
Preview the full assessment here: MSP-Vendor-Excellence-2026.docx
Are You Built for the MSP Channel?
If your company is committed to helping MSPs grow, scale, and succeed—this is your opportunity to stand out.
Start Your Application Now
