Selling products requires two strategies namely: channel sales and direct sales. If you need to incorporate a scalable model that can grow with your company, ...

There are mixed opinions on which should be focused on to convince your sales team and your chosen channel partners to promote and sell your ...

Continuation of last week’s blog feature entitled: “Partner Channel Management – 6 Rules To succeed (Part 1). 6 Rules of Partner Channel Management  Having discussed ...

Channel partner investments should deliver a competitive advantage to your business. How you establish and proceed with your partner channel management defines your lead in ...

When you decide to join a big channel, you must realize that you are entering into multiple channel partner relationships not only with the channel ...

Is your business a promising startup or a developing one? If your answer is a big yes and you are determined to find definite ways ...

Your channel choice requires knowing the decisive user and their preferences in buying merchandise. Depending on client needs and wants, your marketing channel strategies should ...