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ForzaDash 2023 Channel Leaders: Eric Torres

ScalePad Overview:

ScalePad, established in 2015, is a company offering the Lifecycle Manager, which provides IT service providers with data-driven insights to enhance the technology experience for their clients. Eric Torres, the Vice President of Channel, is responsible for leading the company’s channel development efforts.

Leadership:

  • Channel Leader Executive First Name: Eric
  • Channel Leader Executive Last Name: Torres
  • Channel Leader Executive Title: Vice President, Channel
  • Current Role: Vice President, Channel
  • Start Date: December 4, 2022
  • Years in the Channel: 15 years
  • Highest Ranking Channel Executive: No
  • Reports To: Mark Pileski, CMO

Leadership Biography: Eric Torres brings over 15 years of experience in the technology industry to ScalePad. He has a strong passion for educating the business community about the ever-evolving cybersecurity threat landscape. Before joining ScalePad, Eric held the position of Director of Channel Development for North America at Datto for nearly a decade. He also played a pivotal role in building River Run, a prominent MSP in Milwaukee, WI, where he was a member of Datto’s Advisory Board. Eric actively shares his knowledge and insights on mitigating cyber threats through presentations at industry events and peer-to-peer engagements. He is an active member of multiple CompTIA Executive Councils and contributes his expertise in business continuity and the MSP community to ScalePad as VP of Channel.

Core Services: ScalePad’s primary offering is Lifecycle Manager, which empowers IT service providers to improve their clients’ technology experiences. Partners can assess and monitor their clients’ digital maturity, identify risks, and pinpoint opportunities for service enhancements.

Channel Challenges in 2023: The biggest challenge for ScalePad in 2023 is educating the channel on the company’s tools and resources, particularly after recent acquisitions and service introductions. ScalePad aims to help MSPs automate manual processes, standardize service delivery, enhance client communication, and boost profitability.

Channel Growth Outlook in 2023: ScalePad expects to achieve substantial growth in 2023, exceeding 100% through a combination of organic expansion and acquisitions.

Marketing Development Funds (MDF): ScalePad does not currently have an MDF program but is actively exploring the development of a best-in-class Partner Program.

Top Channel Goals for 2023: Eric Torres’ main goal for ScalePad in 2023 is to educate the community about the full range of offerings, tools, and resources that ScalePad provides. Additionally, he aims to establish new connections with prospects at channel events while strengthening existing relationships with partners.

Channel Leader Insights: ScalePad’s channel program is grounded in four core principles: people, products, partners, and performance. Eric emphasizes the importance of placing the right individuals in the appropriate roles, delivering innovation through automation to empower partners, and remaining committed to servicing and supporting the MSP community. The ultimate objective is to help partners improve their operational and service maturity, leading to enhanced customer experiences.

MSP Engagement: Partners in the ScalePad community benefit from collaborative learning, education, and innovation sharing, fostering a supportive environment.

Channel Accomplishments: ScalePad has received several notable awards and recognitions, including being named the Best Revenue Generator at DattoCon22 for the second consecutive time. They were also awarded Best Newcomer at The Channel Company’s XChange event.

MSP Advisory Board and Focus Groups: ScalePad operates the ScalePad Partner Advisory Council (PAC), consisting of ScalePad partners interested in collaborating, learning, and exploring growth strategies. The PAC serves as the voice for ScalePad partners globally and plays a pivotal role in defining the overall partner experience.

Importance of MSPs: MSPs are rated as extremely important (a rating of 10) to ScalePad’s channel program.

Future Plans (If Selected as a ForzaDash Channel Leader 2023): If selected as a ForzaDash Channel Leader in 2023, Eric Torres would continue promoting both ScalePad and ForzaDash through various channels, including social media, conversations, and events.

In summary, ScalePad is a company founded in 2015, offering Lifecycle Manager to IT service providers. Eric Torres, the Vice President of Channel, leads the channel development efforts. The company is focused on educating the channel, expanding, and enhancing its offerings while maintaining a strong commitment to its MSP community. The company has received recognition for its contributions to the industry and actively engages with its partners to drive growth and value.

 
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